What Does CMP Stand for in the Context of Internet Ads?

Problem scenario
In the context of websites, you read that CMP stands for Creative Management Platform. What else can CMP stand for?

Solution
In the context of cookies and privacy online, CMP refers to Consent Management Platform.

To read more about what a Consent Management Platform is see these postings:
https://blog.didomi.io/en-us/what-is-a-consent-management-platform-cmp-the-ultimate-guide-didomi
https://cookie-script.com/consent-management-platform
https://www.admonsters.com/what-is-a-cmp/

Leave a comment

Your email address will not be published. Required fields are marked *